Without returns, no one will invest in any project or business. Same way, when you are building your personal brand, you need a plan to take returns.
If you don’t know what is personal branding, click here
In this article, I will share seven benefits of personal branding and four ways to make money out of your brand.
Seven Benefits of Personal Branding
- Be Yourself – The best part about a personal brand is you can be yourself, and you can build while doing what you love.
- You Gain Confidence – When you build your brand, you start to know more strengths and weaknesses yourself, and working with your strength while developing your brand will increase your confidence level.
- Credibility – When your words, action, and vision are aligned, you can be trusted and gain more credibility.
- You Become an Expert – While developing your brand, you get to talk more about your niche, and all the content will revolve around your industry, thus making you an expert to look after in your industry.
- Stand Out Of The Crowd – you get to distinguish yourself from your competitor. Consider a job or project proposal, who will you pick, one with a resume or one with a personal brand website, where he has established as an expert with all his content.
- Freedom & Control – once your personal brand is built, you are an expert in your niche, and you get to decide which client or company you want to work with. You get to say no to clients or companies which is not aligned with your vision.
- More Inbound Than Outbound – Yes, when you build your personal brand, you do not need to go behind clients, you need to identify the platform where your clients are, talk about their problems, and how you can solve them with your expertise. There will be no need to do outbound marketing, and you will automatically get inbound calls and requests for service and consultation.
I ran a poll on Instagram ‘Does Personal Branding Increase Your Income?’
85 People responded to the poll, 74% said Yes, and 26% said No
Four Ways to Make Money
Now let’s look at the income option and ways to make money.
- Selling Your Digital Products – You can create an ebook or mail course, or video course and sell it to your niche audience.
- Selling Your Physical Book – You can author a book in your niche and sell the same to your audience.
- Selling Other Products – You can refer to other products that align with your vision and refer the product to your audience, when anyone purchases via your link, you get a commission fee.
- Service/Consultation – It is also called profit maximizer, you spend your time for each client and charge the maximum amount for your service / 121 consultations.
Now you have understood the eight benefits of personal branding and four ways to make money using your brand. If you are interested in personal branding, join my inner circle, and learn how to build your brand and increase your income stream, click here for more details.
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